Woolworths

Content and Integration Manager

• Seeking an experienced candidate to drive the commercialisation of content opportunity across key Woolworths publications and platforms including Fresh Magazine and social channels. 

• Partner within the Cartology team, and the broader Woolworths business to execute commercial content opportunities and broader integration opportunities for Cartology clients

• Join one of Australia's leading retail media teams, in this full-time position based in Sydney 

We are Woolworths Group

We are Woolworths Group. 200,000+ bright minds, passionate hearts, and unique perspectives across Australia and New Zealand. Connected by a shared Purpose - 'to create better experiences together for a better tomorrow'. That Purpose fuels our ambition to explore new ideas, make brave commitments, and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.
If you're excited to turn today's blue-sky thinking into a better tomorrow for future generations, you'll find yourself supported and enriched in a dynamic, inclusive, and empowering workplace. With a culture of genuine care, a flexible approach to work, and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

Cartology

Cartology is one of Australia’s leading retail media businesses, powered by the Woolworths Group. We provide targeted omnichannel marketing solutions and comprehensive closed loop reporting to help brands grow. With Cartology, brands can drive real customer impact across the shopper journey.  Cartology is truly pioneering the future of Retail Media, creating, shaping and leading this new industry that connects brands to customers in new and exciting ways.

Be nothing but yourself in a culture that is inclusive and innovative. Work as part of an ambitious, smart and passionate team and belong to something meaningful as part of the Woolworths Group. 

What you’ll do

We are seeking an experienced Content and Integration Manager to be responsible for leading the development and integration of engaging branded content across Woolworths canvases including the masthead publication the Fresh Magazine, one of Australia's most read publications plus Woolworths and Big W social channels. In this role, you will have the opportunity to shape and drive content strategies that foster closer collaboration between the Brand & Marketing team, Fresh team, and Cartology, maximising revenue generation and partnering to create innovative content solutions. Key accountabilities of the role include:

• Leading content strategy, development, and implementation across Woolworths and partner platforms, inclusive of social media amplification.

• Driving content strategies in collaboration with Brand & Marketing and the Fresh team to maximise opportunities and revenue.

• Supporting the Cartology Sales team in bringing Fresh Magazine and Social Ad product opportunities to market through a well-planned and delivered editorial/commercial calendar.

• Ensuring the sell-through of the Fresh Mag and social platforms through driving inventory sales and ideation/collaboration with the sales teams and clients, inclusive of managing the Fresh Ideas Magazine product.

• Working closely with the Brand & Marketing and Fresh teams to explore, organise and execute on broader media integration opportunities, while collaborating appropriately to ensure effective integration and execution.

What you’ll bring

• +7 years of experience in Media, Content, Publishing, with proven exposure and experience with editorial teams and developing and executing commercial content opportunities.

• Strong experience in content strategy, strategy design, magazine product management, social amplification, partnerships and sponsorships.

• Exceptionally creative mind, story development capabilities, powerful articulation skills, along with problem solving, collaboration, negotiation, and influencing skills. 

• A proactive eye for opportunity unlocking, to drive growth.

• Exceptional stakeholder and expectation management skills, along with people partnering.

What you’ll experience

• A global business with endless career possibilities around every corner and across every discipline – with valuable exposure to a vast and exciting business network.

• Access to Sonder.  Sonder provides free confidential 24/7 personalised financial, medical safety, psychological or physical support for team members and their families.

• A progressive and competitive leave policy that gives you more space for what matters to you.  

• Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work.

• Opportunity to Salary Sacrifice, enabling team members to purchase selected eligible items or services from pre-tax salary.  Can be used for novated leases, superannuation contributions, Qantas Club membership, computing devices etc.

Endless possibilities with Woolworths Group

We’re a proud part of the Woolworths Group – 200,000+ bright minds, passionate hearts and unique perspectives working together connected by a shared Purpose – ‘to create better experiences together for a better tomorrow.’ 

Here you’ll be supported and empowered to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week. Backed by a culture of genuine care, a flexible approach to work and the support to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

Everyone belongs at Woolworths Group

Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.

We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.

See how we’re creating better experiences together, for a better tomorrow

Discover more opportunities with Woolworths Group