Woolworths

Senior Manager - Digital Creative

• Lead the development of best-in-class creative for the Woolworths app and website

• Inspiring and ‘out-of-the-box’ leader

• Surry Hills, Sydney based with hybrid working

We are Woolworths Group

We are Woolworths Group. 200,000+ bright minds, passionate hearts and unique perspectives connected by a shared Purpose – ‘to create better experiences together for a better tomorrow.’ It’s that Purpose that fuels our ambition to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week. 

If you’re excited to turn today’s blue sky thinking into a better tomorrow for future generations, you’ll find yourself supported and enriched in a dynamic, inclusive and empowering workplace that reflects the diverse communities we serve. With a culture of genuine care, a flexible approach to work and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

The Opportunity 

We’re looking for a Senior Manager, Digital Creative – a digital-first creative leader who’s ready to elevate the craft of content across the Woolworths app and website. This is a senior role responsible for transforming the future creative direction of digital assets that connect with customers in meaningful ways across commercial campaigns, long form copywriting, always-on content, and Cartology advertising.

Reporting into the Head of Digital Engagement and working closely with a variety of stakeholders. You’ll play a critical role in influencing how digital content is surfaced, ensuring placements not only align to customer needs but also unlock brand and commercial opportunities. 

As a visionary leader, with a team of 7, you’ll be a key driver of the future of digital creative, while setting creative standards, allocating work effectively across a small team of designers and writers, and leading by example and actively hands-on participating in creative development in a fast-paced, high-volume eCommerce environment.

What you’ll do

• Lead and actively participate in the development of best-in-class creative for the Woolworths app and website, ensuring a high standard of execution, and executing yourself across campaign, content and retail media formats.

• Partner closely with UX/UI and product teams to influence end-to-end experience design and elevate the role of brand and creative within the digital customer experience.

• Actively develop new creative strategies and customer journeys for our digital on-platform campaigns, supporting new retail media commercialisation opportunities and integration between retail media and e-commerce. 

• Allocate, brief and oversee creative work across a cross-functional team, balancing priorities across commercial, media and customer experience streams.

What you'll bring

• Minimum of 8+ years experience with proven experience in a creative leadership role, ideally within eCommerce, retail or digital product environments.

• Strong portfolio of digital creative work across platforms, with particular strength in mobile-first content and digital advertising.

• Deep understanding of all content formats and placements within websites, mobile apps, copywriting and digital media.

• High level of competency across the full Adobe creative suite, including motion design and video production. 

• Demonstrated ability to lead and inspire a creative team while managing stakeholders of all levels.

• Strong stakeholder management skills with excellent communication, presentation and storytelling ability.

What you’ll experience

• A commitment to flexibility through a hybrid working model which combines time spent at a support office or hub and time working from home, supporting both in-person connection and balancing the flexibility that remote working provides for our teams.

• High-impact role supporting our teams who enrich our communities. 

• A global business with endless career possibilities around every corner and across every discipline – with valuable exposure to a vast and exciting business network.

• A range of programs to help you prioritise and manage your wellbeing, including 24/7 access to the Sonder app.

• A progressive and competitive leave policy that gives you more space for what matters to you.  

• Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work.

Everyone belongs at Woolworths Group

Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.

We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.