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Head of Customer Trade

Req ID
21365
Date posted
12-Jun-2025
Brand
Woolworths Group
Team
Marketing & Communications
Employment type
Full-time
Location
New South Wales, 2010
  • Hybrid working environment.

  • The ability to shape the proposition of the business groceries supply market in Woolworths at Work.

  • Opportunity to grow and develop a high-performing team.


We are Woolworths Group


We are Woolworths Group. 200,000+ bright minds, passionate hearts, and unique perspectives across Australia and New Zealand. Connected by a shared Purpose - 'to create better experiences together for a better tomorrow'. That Purpose fuels our ambition to explore new ideas, make brave commitments, and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.

If you're excited to turn today's blue-sky thinking into a better tomorrow for future generations, you'll find yourself supported and enriched in a dynamic, inclusive, and empowering workplace. With a culture of genuine care, a flexible approach to work, and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

What you'll do

As the Head of Customer Trade, you'll have complete ownership of our trade stream, setting the strategic direction and driving execution across campaign, digital merchandising, and digital trade. You'll be instrumental in achieving our commercial targets by:

  • Setting & Adapting Trade Strategy: Owning the end-to-end trade stream, developing and continuously adapting our strategic plans to meet changing market conditions and customer needs, ensuring consistency across all channels with a core focus on our digital platform.

  • Driving Financial & Commercial Performance: Building and executing a robust commercial trade strategy, managing budgets, and overseeing promotional plans to ensure commercial targets are met across all digital assets, delivering data-driven insights and action plans.

  • Optimizing Digital & Customer Experience: Leading the design and implementation of digital merchandising and trade, ensuring our online platforms are optimized for engagement and conversion, focusing on service fundamentals to build loyalty and improve customer experience.

  • Leading High-Performing Teams & Collaborating: Building and managing a high-performing trade team, fostering a culture of accountability, and collaborating closely with Marketing, Buying, Pricing, and other Woolworths Group teams to align strategies and leverage resources effectively.

What you'll bring

You will be a leader with a proven ability to consistently drive commercial success and elevate the customer experience in a dynamic digital environment.

In addition to the above, you will have:

  • A demonstrated track record in developing and executing highly effective trade and eCommerce merchandising strategies that deliver significant revenue growth and enhance customer experience, leveraging digital capabilities like email, SMS, and digital content.

  • A strong analytical mindset, constantly challenging the status quo, interpreting data to generate actionable insights, and driving continuous optimization of the website conversion funnel through digital merchandising principles.

  • Experience building trusted relationships with key stakeholders across buying, pricing, marketing, and broader business units, fostering strong alignment and collaboration to achieve shared commercial objectives.

  • The ability to identify and pursue new growth opportunities, developing and executing aggressive growth strategies, staying ahead of emerging trends, and testing and scaling new customer conversion tactics.

What you’ll experience    


Our Team Members are at the heart of everything we do and we’re always looking for ways to support your career journey and reward great work:

 

  • Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work

  • A range of programs to help you prioritise and manage your wellbeing, including 24/7 access to the Sonder app



Endless possibilities with Woolworths Group


We’re a proud part of the Woolworths Group – 200,000+ bright minds, passionate hearts and unique perspectives working together connected by a shared Purpose – ‘to create better experiences together for a better tomorrow.’ 

Here you’ll be supported and empowered to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week. Backed by a culture of genuine care, a flexible approach to work and the support to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

Everyone belongs at Woolworths Group


Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.

We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.